What is the best CMS for your business? There are a lot of options out there, and if you’re not familiar with content management systems already, it’s enough to make your head spin.
We asked our lead developer which CMS he thinks is best, particularly for small to medium-sized businesses and small to medium-sized websites. Here’s what he said.
The Best CMS for Your Business
The best CMS out there, free or paid, is WordPress. There’s a reason why it’s so popular and why millions of websites are powered by WordPress. The popularity of WordPress is not just indicative of its quality, but it also feeds into and supports its continued quality and innovation. Below are some of the reasons why WordPress continues to stand out as the best CMS in 2019.
WordPress is one of the largest open-source projects in the world, and it’s still growing. There are many different developers involved, bringing different strengths and experiences to offer some of the best, most up-to-date and advanced plugins out there. People are regularly contributing to new plugins and updates and there is always something new.
Being open-source means WordPress is the best-developed CMS out there today. No other CMS is even close—Joomla came close for a while, but the market favored WordPress, giving it the competitive advantage to continue to excel.
The CMS’s continued popularity combined with its open-source nature means that it naturally draws the best of the best. If a developer wants to gain recognition for the extension they create, they’re going to go to WordPress first, and if it’s successful, it’s likely that the extension will stay there.
It’s a CMS That Is Easy to Use
Of all the content management systems out there, WordPress is the easiest CMS for developers and non-developers alike. Everyone from Fortune 500 companies to small businesses can use (and do use) WordPress for their content management needs.
You don’t need to know CSS, HTML, PHP, or any kind of advanced computing language to update content in WordPress. You don’t have to be a graphic designer to work with a WordPress site. Features and plugins like WPBakery Page Builder make it easy to make great-looking layouts and designs. WordPress’ ease of use makes it a great choice for those who might not be as familiar with the technical side of things.
It’s a Very Customizable CMS
WordPress is very easy to customize. You can develop advanced features that you wouldn’t be able to develop with a CMS like Joomla or Drupal. In part, the ease of customization arises from WPBakery Page Builder.
WPBakery Page Builder is better than any other page builder out there. You can develop any kind of layout quickly and easily with WPBakery Page Builder and its very intuitive. It’s a great enhancement to WordPress and greatly enhances its content management capability.
Since WordPress has such a wide array of plugins available, if something is not working exactly the way you want it to, you can be sure that there is another plugin available that will.
The flexibility afforded by WordPress is also useful in terms of thinking about the future of your website. You can easily add or change features and the layout of your website, so it’s easy for your website to evolve with your business.
If you go with a CMS like Joomla to develop a custom feature, a developer will have to spend much more time on it, meaning it will likely be more expensive. So WordPress can also save time and money for everyone involved with the website.
Wide Range of Integrations
Another factor making WordPress the best CMS: it has a wide range of integrations available. From social media and email platforms to G Suite, you can expect WordPress to be able to integrate with just about any platform or tool you need.
Best Front-End Design
You’ll have access to all the best graphic design features through WordPress, and WPBakery Page Builder makes it easy to work with advanced features (parallax effects, complex sliders, carousels, video or map embedding, accordions, tabs, countdowns, info circles, custom banners, anything you can think of).
WP Bakery Pagebuilder is kind of like Wix but better. You can easily get everything done with it, and there are several widgets you can use for upgrades. The WPBakery Page Builder plugin itself is not free, but there are 4.3+ million active installations of it, which indicates how good it is—people are willing to invest in it.
With WordPress you can easily, at a lower cost, develop a very advanced, modern-looking layout with special features, graphics, or animations. You don’t get that from many open-source content management systems.
If you are searching for the best CMS that will give you a great looking site, go with WordPress. You can develop the best website for your client with WordPress. You can’t do it as well with a CMS like Joomla or Drupal.
Built-in Blog Capability
WordPress was developed for blogging. It was only until later that it became used for the other purposes it’s used for today. So, WordPress has all the features associated with a blog; tags, featured images, search function, excerpts, categories, sliders or masonry grids, archive features, anything you’d need for a blog you can easily have.
There are also plugins that can enable enhanced blog-type features, like the ability to have the latest or featured blog posts in a carousel, slider, or masonry grid. It makes it easy to have interactive content on your website.
It’s An SEO-Friendly CMS
As a CMS, WordPress has the widest variety of resources available, including the best plugins for SEO, which have a range of functions from 404 monitoring to suggestions for content optimization when you are adding new content to the website. WordPress’ overall ease of use makes it easier to optimize your website in the ways that you need to for SEO.
WordPress also has SEO-friendly templates. These are templates that make it easy for you to include relevant keywords, have optimized images, feature well-organized code, have quick loading time, and more.
Internet security will forever be an evolving, ever-present issue. There is never not going to be a security risk when you are working with the Internet. That being said, WordPress’ popularity ironically ensures that it will remain reasonably secure. It’s impossible to predict every possible security threat, so the best way to defend against security threats then becomes a combination of knowledge and experience.
Since so many websites use WordPress, its a target for hackers. WordPress has been around for a while, since 2003. Over time, it’s had the opportunity to experience and fix any kind of issue you could think of. Additionally, since it is so widely used, it’s not a large problem for the company to properly invest in the necessary security measures.
The most important thing to keep up with when it comes to security and WordPress are updates. If you don’t update regularly, you can have security issues. Just make sure the company or developer you work with is thorough, updates WordPress regularly, and uses secure plugins, and you should be just fine.
Is WordPress the Right CMS for My Business?
WordPress is an excellent CMS for small to medium-sized businesses. If you’re only looking to present your content in the best way possible and ensure that it looks good, WordPress can be a good option for a large business.
However, if you need a portal or eCommerce functionality, you may want to look into other options. Our developer recommends Magento as the best CMS for eCommerce needs. If you need something custom app developed that is not content-related, it may be best to develop that as a custom PHP application.
In these cases, it’s possible to use both WordPress and another CMS for the functionality that suits you best.
ADVYON develops, hosts, secures, backups, recovers, and fixes WordPress sites. We can also fix or recover sites that have been hacked or damaged in most cases.
Do you have more questions about the best CMS for your business? Feel free to contact us today with any questions you might have. We’re happy to help!