Blog
Kay Phillips Case Study
4 Min ReadTransforming Advocacy Centers with Tailored Branding, IT & Marketing Solutions
At ADVYON, we believe that Connecting People Is Our Passion—and that means helping organizations like Kay Phillips Child Advocacy Center strengthen their presence through impactful branding, IT infrastructure, and digital solutions. Just as Child Advocacy Centers connect families to life-changing services, we ensure their branding and technology connect them to the communities they serve.
Our collaboration with Kay Phillips Child Advocacy Center was more than just a project—it was a mission we were honored to take part in. From their name change to a brand-new website and IT setup, every aspect was designed with purpose, meaning, and usability in mind.
Rebranding: A Symbol of Hope and Strength
The journey of renaming the Dorchester Children’s Advocacy Center to Kay Phillips Child Advocacy Center was deeply meaningful. Kay Phillips has been a beacon of hope in the community, and the new name reflects her unwavering dedication. The branding needed to capture elegance, warmth, and care, much like the woman it honors.
The new logo features a lotus flower, symbolizing hope and transformation—values that mirror the Center’s mission of helping children and families heal. The design is a perfect blend of professionalism and approachability, ensuring the brand remains both welcoming and recognizable.
Benefits: A clear brand identity fosters recognition and loyalty, allowing customers to connect with and remember your business.
A great brand experience doesn’t stop at the logo—it must flow seamlessly into a user-friendly website. We took a user-first approach, ensuring the website:
✅ Had a Simple and Clear Menu – Easy navigation was key, so visitors could quickly find information without frustration.
✅ Prioritized Essential Content – The homepage layout highlights the Center’s mission, resources, and ways to get involved.
✅ Was Mobile-Friendly – Since many families access the site on mobile devices, we optimized every page for seamless browsing.
✅ Reflected the New Branding – Colors, fonts, and visuals align perfectly with the new identity, creating a cohesive experience.
Our goal was to create a welcoming, intuitive digital space that helps families, professionals, and donors connect with the Center effortlessly.
Watch our Video Scroll Through!
IT Infrastructure: A Foundation for Growth
Beyond branding and web design, we ensured Kay Phillips Child Advocacy Center had the right technology to support their growth:
Network Design & Installation
Strategically planned network infrastructure for efficiency and reliability.
Full IT Equipment Setup
Computers, software, and systems ready before staff moved in.
Remote Work Capabilities
Secure, flexible systems for staff to work from anywhere.
Conference & Interview Room Setup
TVs and communication tools configured for seamless collaboration.
Phone System Integration
Connecting the new location with the existing Summerville office for uninterrupted communication.
With this robust setup, the Center can now focus on what matters most—helping children and families in need.
